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This web site states the following, "MailSprite is the ultimate customer centered marketing tool and an indispensable addition to any web site." We noticed that the web page stated " Send out newsletters, promotions and other emails to them at the touch of a button." It also said " Target your customers by profile, area, or other information. Send out text-based or HTML and media-rich emails. Track results and fine tune online marketing. Do all of this yourself through an easy-to-use interface. Datamining - build a strategy to collect detailed information about your visitors and shoppers." The header had Email marketing as the highest ranking optimized keyword. It is followed by Annapolis, Baltimore, and Maryland which isn't as ranked as highly as Email marketing. The next words mailsprite.com uses is marketing. web marketing was included and could not be seen by search crawlers.